Beyond the Font and Logo: What Design Can Do in This Age of Polarity

Smile talks about Human-Centered Design, and the power of situating people and stakeholders at the core of the design process.

Smile believes in the inevitable intersection of Design and positive social change. In 2017, she finished her MA in Social Design from the Maryland Institute College of Art, where she focused on the Human-Centered Design Process in understanding police-community relations in Baltimore City. Prior to that, she was the Creative Director in the Presidential Communications Development and Strategic Planning Office (PCDSPO) of former President Benigno S. Aquino III. She mostly engages in design projects deeply related to development work, political strategy and communications, and citizenship. She is currently Program Coordinator of the Ateneo Information Design Program where she also graduated from in 2010.

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The Magisterial Lecture series is a collection of selected talks from Ateneo classes, delivered by some of the University’s most respected faculty members. They are produced and shared for the benefit of learners everywhere, and will be available on Areté’s YouTube channel for free.

Magisterial Lectures is an Areté Production done in partnership with The Department of Communication, Loyola Schools and the Eugenio Lopez Jr. Center for Multimedia Communication.

In times of uncertainty, we find solace in each other, and turn to places online that allow us to learn, move, and interact remotely. We are proud to present Areté Connect: an online portal where you can access our programs no matter where you are.